123 Tarawa ST
Lakeland, FL 33805

XL Realty is a virtual real estate brokerage leveraging a low-overhead model, fostering agent development, and promoting entrepreneurship. The brokerage operates with a unique progression path that enables agents to grow into associate brokers, form teams, and even open their own sub-brokerages under the XL Realty brand.
Owner's Background Lance Whipple retired as a Lieutenant Colonel after 22 years of distinguished service in the United States Air Force. In 2011, he transitioned into residential real estate, gaining extensive experience at both large-scale and boutique brokerages in the Orlando area. In 2024, Lance decided it was time to leverage his expertise and open a forward-thinking brokerage, focused on helping agents thrive in a rapidly evolving industry. His vision for XL Realty, LLC is to create a business that equips agents with the tools they need to navigate the structural changes in real estate and excel in the Florida market. Xavier Gonzalez, a seasoned entrepreneur, is the co-founder of XL Realty. Since 2015, Xavier has owned and operated successful barber shops in Davenport, Florida, turning them into premier establishments of style and personalized care. His entrepreneurial experience, marked by adaptability and a deep understanding of customer needs, transitioned seamlessly into real estate. As a licensed agent, he brings the same level of dedication and client-first mindset to property transactions. In 2024, Xavier joined forces with Lance Whipple to build XL Realty, combining their expertise to create a brokerage designed to empower agents and meet the evolving demands of the real estate industry. Together, Lance and Xavier are building XL Realty from the ground up, with a vision to offer a unique progression path for agents and ensure success in an ever-changing real estate landscape.